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Systems-driven growth for WordPress and SaaS.

I'm Casey Burridge, Strategic Growth & Operations Manager at GravityKit. I work at the overlap of marketing, WordPress, and AI-first ops.

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Casey Burridge

I bring a practical, data-driven approach to marketing across WordPress and SaaS. My background includes technical consulting in adtech and other open-source ecosystems, and I hold a Master's in Information Systems Management from the University of Salford. I apply systems thinking to marketing problems (feedback loops, leverage points, second-order effects) and build growth engines that behave more like software: instrumented, testable, reproducible.

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Head of Marketing

2026

Rebuilding marketing operations as AI-first workflows

Restructured GravityKit's marketing operations around AI-first principles, building Claude-powered agents, MCP integrations, and 30+ reusable skills that cut core task implementation time by over 90%.

  • AI ops
  • Automation
−90%Task implementation time

Head of Marketing

2024

Scaling organic growth for GravityKit

Built a scalable content engine from zero — keyword strategy, publishing pipeline, structured data, and guest editorials. Organic traffic more than doubled in 18 months.

  • Growth
  • SEO
+100%Organic traffic

Work with me

Growth, ops, and AI-first consulting.

I take on a small number of consulting and advisory engagements each year — mostly with WordPress and SaaS companies building content, GEO, and AI-first ops programs.

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