Category: Digital Transformation

In 1968, Swiss researchers invented the quartz movement watch, a revolutionary technology that would eventually decimate their own industry. The Swiss watchmaking establishment, comfortable in their dominance with 65% of worldwide sales, dismissed this innovation as a novelty. They didn’t even bother to patent it! When Seiko spotted the prototype at the World Watch Congress…

Generative AI is streamlining the content production process (whether for text, image, or video), resulting in increased productivity for marketing teams. In fact, the market for AI in marketing was estimated to be worth $15.84 billion in 2021, and is expected to reach over $100 billion by 2028! In this article, I’m going to outline…